Steve Jobs On The Process Of Discovery

Think like Steve Jobs

“Designing a product is keeping 5,000 things in your brain, these concepts and fitting them all together in kind of continuing to push to fit them together in new and different ways to get what you want. And every day you discover something new that is a new problem or a new opportunity to fit these things together a little differently. And it's that process that is the magic.”

Learn how designing a product fits in our Capitals of Innovation Model in Chapter 9 of Superabundance, available at Amazon.

Gale Pooley is a Senior Fellow at the Discovery Institute and a board member at Human Progress.